The Ceramic Market Observatory is a Competitive Intelligence system, of a confidential character, close to management teams, which provides ceramic sector companies with key information. The Market Observatory encompasses the entire value chain, from suppliers, manufacturers, and distributors to end-users. It is intended to provide a platform that allows companies to make decisions ahead of changes in the market.

From the outset, the Market Observatory has conducted research into market segments involving ceramic tile manufacturers, suppliers, distributors of ceramic materials, and end-consumers.

During the first few months of 2009, the 5th edition will be prepared of the Report on the Annual Competitive Position in Marketing and Sales for ceramic tile manufacturers. In addition, the 3rd edition of the Report on the Coverings Consumer in Spain will be published, a twice-yearly study that analyses the purchasing decision process of end-consumers of ceramics and other materials.

In addition, in 2009, an information system will be started up for companies that distribute ceramics and construction materials in Spain, aimed at studying the evolution of their sales.

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Contact the Market Observatory

© ITC-AICE, 2013
Tel.: +34 964 34 24 24 | Fax: +34 964 34 24 25
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