Trends in product design for the home
Are you interested in innovating your product design to stand out from the competition? How do you rate product differentiation through design?
Are your customers increasingly requesting customized products? Do you need help offering customized solutions that meet market demands?
Do you need advice on developing product collections based on current and future trends? Would you like to receive personalized reports on new trends in ceramic design?
We turn trends into opportunities: We identify, analyze, and apply insights from the habitat to create strategies, products, and solutions that make a difference in the market.
We have in-depth knowledge of the home product design sector and emerging trends. Our approach to trends is realistic and based on solid research, ensuring that the solutions we propose are applicable and effective for the development of innovative products.
- Monitoring system: We operate a trend observation and application system tailored to your company's areas of interest. The aim is to provide you with up-to-date, curated information that is ready to be applied to your company or department.
- Customized Trend Report:With this customized reporting service, we offer research and analysis to provide your company with tools for developing strategies and value-added products.
Identification of opportunities to be seized:
We work hand-in-hand with our clients to research, think, and act, creating products and strategies that are not only relevant today, but also build a better future. We identify key opportunities in product design that can transform your business and give you a competitive edge.
- Collection analysis: We combine our knowledge of trends with your product range, according to your target market. This allows us to assess whether you are offering the right products for your strategy and target consumers.
From trends to action:
We guide our clients all the way through their product design projects. We are deeply involved in every stage, ensuring that ideas are turned into concrete, successful products that meet market needs.
Presentations, workshops, and training on product trends:
We deliver presentations, workshops, and training to equip your team with the knowledge and strategic thinking needed to tackle future challenges in home product design, applying trends to your category and brand to generate new growth opportunities.
We organize and advise on the implementation of events related to trends in home décor at conventions, exhibitions, trade shows, and design weeks.
Trend talks on different topics:
- Trends in habitat design
- Trends in habitat design and their relationship with the sociocultural environment and the market
- Trends in advertising and the market
- Customized Trend Talks
Creative workshops: The objective is to generate product and market ideas based on trends in the home.
Methodology workshops.
- Coolhunting Workshop: techniques and skills that will teach you how to spot trends through theoretical and practical methods.
- Workshop: Analysis and application of trends: trend research methodologies to introduce knowledge management into different business processes.
Ad-hoc training:We create tailor-made courses for every need. We adapt our knowledge of design and trends to the specific needs of each company. -Design Thinking -Adapted Coolhunting -Product Manager.
- DESIGN THINKING DYNAMICS – Would you like to stimulate your design, R&D, product, or marketing team? Using design thinking techniques, we propose generating innovative ideas that focus on understanding and solving the real needs of users. The working method encompasses different phases, including empathy with users, definition, ideation, and prototyping.
- COMPETITIVE INTELLIGENCE _ Not just Technology Monitoring, but Competitive Intelligence. Through this comprehensive service, we provide you with analyzed information about your competition, markets, distribution, consumers, urban planning, design, and all other areas that are relevant to you, so that you can gain a competitive advantage and improve your market positioning.
- HABITAT TREND OBSERVATORY _ At the HTO, we study changes in the habitat and identify the main trends in home design, always taking into account what is happening in the market and in the sociocultural environment. This gives us a more global vision, allowing us to work with the right information to make strategic decisions that influence the company (design, communication, marketing, business strategy, etc.).
Thanks to our knowledge and skills:
A multidisciplinary approach that combines architecture, design, communication, and marketing:
- Trend research. Our experts identify and analyze changes in the market, society, and technology that impact the housing sector.
- Data analysis: Advanced skills in data collection, processing, and analysis to obtain relevant insights.
- Strategic consulting: Advice on key decision-making based on emerging trends and forecasts.
- Innovation in design: Ability to anticipate and apply trends in product and service design.
- Dissemination and training Report publishing, webinars, and specialized training to share cutting-edge knowledge.
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