Trends Hub Explorer is a dynamic and creative space hosted on the ITC website, designed as a comprehensive platform to boost and innovate ceramic design trends. It is specially designed for professionals in architecture, interior design, design, and marketing, and aims to become a benchmark in identifying, disseminating, and promoting trends that positively transform our spaces and the use of ceramic surfaces.
We identify and promote trends with a positive impact on the environment, focusing on surface innovation.
Our goal
Guiding professionals towards the latest trends in ceramic design for the home, expanding the dissemination initiatives that OTH-ITC has been developing alongside the ceramic sector.
Our Foundations
Supporting Innovation
Trends Hub Explorer aims to be a driving force for change in ceramic design. We seek to promote the development of innovative, aesthetic, and functional solutions that improve quality of life and reimagine the spaces we live in.
Interdisciplinary Collaboration
We believe in collaboration between different disciplines. We foster the exchange of ideas between professionals to enrich the creation of spaces that are efficient, sustainable, and visually striking.
Knowledge Dissemination
We help connect people and share relevant, up-to-date knowledge. Through events, conferences, publications, and training resources, we help the industry grow and keep its professionals learning.
Find out more about ITC's
Product Design & Trends Unit
We at the Institute of Ceramic Technology (ITC)the Product Design & Trends Unit promotes innovation in ceramic design, combining research, analysis, and promotion to lead the development of creative solutions in the home sector.
Our partnership with AIDIMME and AITEX through the Habitat Trends Observatory, allows us to research and analyze emerging trends in the housing sector.
Our platform THE_X acts as a forum for dissemination, sharing research and trends, publishing an annual Surface Trends Report that highlights new developments in the home sector and analyzing new products presented at various national and international trade fairs.
On the other hand, Mind Tile is our digital showcase featuring more than 2,000 ceramic environments. Made in Spain, offering professionals and individuals a simple tool to explore products and find inspiration.
At the Product Design & Trends Unit, we understand that every client has specific needs. That's why we offer customized services and ad hoc training designed to meet the unique objectives of each company or professional.
We work closely with our clients to develop high value-added strategies and products, providing practical tools and innovative solutions tailored to their objectives. Whether through practical workshops, seminars, or consulting services, our training is designed to empower industry professionals, helping them stay up to date with the latest trends and ceramic design.
Our work is structured around four fundamental principles:
In collaboration with AIDIMME and AITEX, we lead the Habitat Trends Observatory, a space dedicated to researching and analyzing the trends that shape the future of habitat design. Every two years, we summarize this research in the Habitat Trends Notebook and launch monographs that address key topics, such as innovative materials.
Our THE_X platform is a benchmark for sharing research and trends in the sector. Every year, we publish the Surface Trends Report, where we explore the main developments in the home and analyze the proposals presented at national and international trade fairs, connecting professionals with the global design landscape.
Design
Product &
Trends Unit
Mind Tile is our digital showcase, bringing together more than 2,000 ceramic environments Made in Spain. This tool makes it easier for professionals and individuals to search for products, showcasing the excellence of Spanish ceramic design and serving as inspiration for projects around the world.
Customized
Consulting and Training
We offer a wide range of personalized services and customized training designed to meet the specific needs of companies and professionals in the ceramic sector. We firmly believe that continuing education and strategic development are essential to excelling in a constantly evolving market, and we are committed to supporting our clients every step of the way.
Design trends tailored to your reality:
Our approach to trends is realistic and based on rigorous research, applicable to the development of innovative products.
Shall we talk?
ITC
Contact us
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